MUMU DOG IP Series

Date: 24/03/2022



MUMU Dog is my original IP. It was born in the Sad Dog Park.
The dogs in the park had to go through various tests to become sad in order to rise to the top.
But Mumu was different. It wanted to remain happy all the time, even when life was extremely sad.

















@zixuan HONG      London, UK
Working between graphic design, illustration and architecture,  I try to occupy an intriguing, unconventional space.